Firm expands advertising connections, training options and customer insights
Stefanini Group announced today that it has joined the Association of National Advertisers (ANA) to expand the resources available to their employees and clients.
As a marketing partner, Stefanini has helped notable brands enhance their marketing ecosystems, including Kimberly-Clark, Coca-Cola, Unilever and Transcend Company. The company has a proven track record of results across industries, such as reducing customer data processing costs by 10 times for a telecommunications client and improving research efficiency by 75% with a customer insight platform.
With an exclusive Marketing Services Provider (MSP) membership, Stefanini’s team gains access to ANA’s proprietary industry-leading resources, training and opportunities for peer-to-peer collaboration, all aimed at driving growth for Stefanini, its clients and the broader industry. These resources help ANA members build stronger brands, increase productivity, enhance the customer experience and create a greater impact within their communities.
By participating in ANA peer-to-peer committees focused on Analytics, Commerce Marketing, MarTech and particularly AI — Stefanini’s core business — the company will continue to be at the forefront of industry trends, technology and insights.
“Joining the ANA is a pivotal step in expanding our marketing solutions in North America as we broaden our network and connect to industry-leading experts,” said Isabella Teixeira, head of digital marketing for Stefanini’s North America and Asia-Pacific regions. “We are confident that as more brands become familiar with our AI-first services, they will recognize how we drive efficiency and growth in an ever-evolving market.”
